Don Hutson’s Program Topics

Selling Value

Tactics for building Trust & Rapport

How to be Outstanding! The 7 Keys to differentiation to BLAST your competitors

Re-margin your Profit Zone: Build Value - rather than cut price!

Do you have what it takes? Attributes of consistent high performers

Learn the latest skills of Needs-Analysis and the development of targeted solutions to get the YES!

How to Negotiate to Preserve Margin & Get Your Price

Succeeding in a life filled with Negotiations

The rampant disease of "Negotiaphobia" and the 3-Step E-A-S-Y Process to Treat it

The Four Viable Negotiation Strategies - when and how to use each

The Tactic of Compromise and how to deal with it

How to Negotiate to Preserve Margin & Get Your Price

Succeeding in a life filled with Negotiations

The rampant disease of "Negotiaphobia" and the 3-Step E-A-S-Y Process to Treat it

The Four Viable Negotiation Strategies - when and how to use each

The Tactic of Compromise and how to deal with it

21st Century Leadership

Creating a break-through high performance team

10 Powerful Leadership Strategies that Work

Coaching - Focused Intensity for Outstanding Results

The Secrets of Exceptional Managers: Managing Different People Differently

Leadership Style: Earning Loyalty from your Producers

The One Minute Entrepreneur

The "Five P's" for Solid Results (Principles, Passion, Profit, People, Priorities)

How to Differentiation helps you be their best choice

Today's Keys to Success in Business

The Attributes of Entrepreneurial Leaders

How to Turn Success Into Significance

Don Hutson

Bio/Intro

Don Hutson has spent his career at the intersection of persuasion, performance, and progress. A legend in the professional speaking world, Don is a past President of the National Speakers Association and a proud member of the CPAE Speaker Hall of Fame. He co-authored the #1 New York Times bestseller The One Minute Entrepreneur alongside Ken Blanchard, The One Minute Negotiator with George Lucas, and is widely regarded as one of the world’s foremost experts in Value-based Selling and Negotiations.

But Don isn’t just a voice from the podium — he’s a leader in the trenches.

Over the past five years, Don co-founded and quietly built a high-impact software company, applying his decades of business insight to solve real-world problems through AI innovation and technology. This next chapter in his career reflects what many only talk about: reinvention, relevance, and real results.

Whether he’s delivering a keynote, mentoring executives, or leading product strategy in the boardroom, Don brings clarity, confidence, and conviction to every stage of growth.

Why Don? …  Because few can blend timeless sales wisdom with tech-age execution. He’s been where your audience is going. And because when Don speaks, people don’t just listen — they act.

Don Hutson

Global Expert on Sales & Negotiations

Current Investment Schedule

Speech and/or Break-out or Seminar (up to 90 minutes) ............................................ $15,000*

Speech and/or Break-out or Seminar (for 1/2 day up to 3 1/2 Hours) ........................ $20,000*

Full Day Seminar (5-6 hours) ............................................................................................ $30,000*

Don Hutson Virtual Presentation ................................................................... Call for Quotation

* Fee represents charges for Honorarium and inclusive of travel expenses plus lodging and resort fee if any.

  • Above fees are for appearances in the 48 contiguous states.
  • For international appearances, as well as discounted fees for Memphis, please call for a quote.
  • Audio or video recording of any program to be contracted with a separate agreement.

Audio/Visual Requirements:

Wireless clip-on microphone, lectern, power cord, large screen, an LCD projector, and computer connectivity for Powerpoint capability.

Date availability upon request

Don appearing before 500 people at The Society of Entrepreneurs Annual Banquet. Don was on the founding board of SOE in 1991 and is a past president of this organization.

Partial List of Don’s Clients