Don Hutson’s Interview on Local Memphis Live
Interviewed by: Lauren Raymer
See the full interivew here: http://www.localmemphis.com/video/d/video/selling-value-key-principles-of-value-based-sellin/5689644
Lauren: Tell us a little bit about your new book.
Don: Well, it is based on the premise that everybody sells; every time we open our mouths we want to be convincing, credible, and articulate.
Lauren: What do you think people are going to take most away from reading your book?
Don: The most important definition of value is your prospective buyers definition. What’s important to them and what are the value points that they really want to receive.
Lauren: Tell us a little about your expertise.
Don: I’ve been a professional speaker for four decades and have conducted over 6,000 talks around the world. I really love writing as well. I am always writing at 1-2 books at a time, and I have authored or co-authored 14 books.
Lauren: What do you think is the main key to being successful?
Don: Focus on your vision, goal-setting is so important. Put your goals in writing because we are too casual about them as a process.
Lauren: How can people pick up your book?
Don: It is available locally from Laurelwood Booksellers and Barnes and Noble, and always availiable on my website www.DonHutson.com . You can get your copy today! http://donhutson.com/estore/selling-value/